If you’re a client, you might have heard the term before but probably haven’t gotten a clear explanation on exactly what Web Standards are. If you’re a web designer, you’ve probably fumbled a few times trying to explain it to your clients without going into a long jargon ridden diatribe. We’re looking to create an east way to explain Web Standards that illustrates the importance, whilst emphasizing the return on investment that clients can gain.
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Over the past week we’ve been setting up our own Facebook Page and getting acquainted with all of the nuances and applications available for it (we’ll be doing a larger post about this later this week). If you’re not familiar with Facebook Pages, it’s essentially a way for fans to connect with the brands, bands and people they identify with. The main thing we wanted to share right now is that Flash can be used in Facebook, and not just for videos but as actual interactive SWFs. (more…)

I’ll be running a brand new course this semester at the School of Visual Arts in New York City called Web Design for Art Directors.
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Having been around the block several times, we know how some clients can get fixated on the wrong things when reviewing a design composition. This often frustrates the design team and makes the feedback process stressful for both parties. We want clients to know that they don’t need to worry about items that we can change fairly quickly (fonts, colors, etc.) and focus more on making sure our design meets the objectives they have set forth (tone, flow, etc…).
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